For the Aupark development project, We created a branding that balances sophistication with nature, offering a more affordable alternative to the exclusive areas around Lake Zurich. The identity reflects architectural diversity, combining different housing concepts and living styles.

 

The branding features modern visuals with earthy tones, conveying the harmony between urban life and nature. Clean typography and minimalist design represent innovation and sustainability, mirroring the project's diverse architectural approach.

 

Aupark targets a younger, diverse audience with accessible yet high-quality housing. Its cohesive branding highlights value and innovation for tenants, buyers, investors, and authorities.